October 8, 2024
Style & Beauty,
From makeup to lingerie and beyond, you can always bet Rihanna will make sure you look fresh off the runway.
With a head-turning new collaboration between Savage x Fenty and Diesel, the promise is no different.
Available Oct. 8, the Diesel and Savage x Fenty capsule marries the boldness of the Italian brand with Rihanna’s unapologetic spirit. It is inclusive of lingerie, men’s and women’s underwear and sleepwear.
While showcasing both brands’ commitment to inclusivity and self-love, the limited edition collection also embodies Diesel’s three signature pillars under the eye of creative director Glenn Martens: True Diesel (fishnet and foil prints in Diesel red); Denim (trompe l’oeil in flocked mesh and burnout velvet treatments in pop colors) and Utility (camouflage stretch lace and graffiti logo cotton poplin).
Pieces from the Diesel x Savage x Fenty collection run from $30 to $90, from which silhouettes range from structured pieces like bustiers, thigh-high stockings, bikinis and teddies to relaxed loungewear like tanks, shorts, bras and briefs. You can keep it classic in black or opt for a vivid look in red or tennis-ball yellow, among other colorways.
From the minds of Martens and Rihanna, the confidence imbued by the collection is translated into a campaign shot by photographer Salvatore Matarazzo and videographer Jacopo Farina on the shores of Tuscany, Italy. Beachgoers in Versilia soak up the sun and sand, showing what could be in a space of complete body acceptance and freedom.
As Rihanna asserts about her brand, “We want to make people look good and feel good… We want you to feel sexy and have fun doing it.”
See more of the campaign below.
See also: Inside Rimowa's First-Ever Handbag, The 'Original Bag'
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