August 27, 2024
People, Lifestyle, Feature, Guides, Features, Featured,
Whether you’re aiming to step up your style game, expand your roster of local hot spots or elevate your beauty routine, these Nashville-based influencers are ones to follow.
Bunnie Xo.
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Model, YouTube sensation and "Dumb Blonde Podcast" host Alyssa DeFord, better known as Bunnie Xo., has garnered a wide fanbase for her infectious personality, star-studded interviews and relatable daily content. The Nashville native regularly documents her globetrotting adventures and ultra-adorable content with her husband, country music star Jelly Roll.
Brittany Coleman
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Digital creator Brittany Coleman posts her favorite luxurious beauty and fragrance products and divulges all the details on her latest ensembles. Born and raised in Nashville, Coleman often attends local events and spreads the word about her top picks for local restaurants, shops and travel destinations.
Cortney LaCorte
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Cortney LaCorte spreads the word on the latest crave-worthy recipes, whether she’s sharing her secret to the perfect peach prosciutto chili crisp burrata toast or shaking things up with a cherry Campari spritz. Visit her page to get major culinary inspo for your next night in and uncover her latest pantry essential recommendations--and stay tuned for her upcoming cookbook!
Hayley Trejo
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Influencer Hayley Trejo uses her wide reach to showcase her favorite spots in the city. Whether she’s documenting her experience trying every workout class in Music City or taking her viewers with her on a grocery shopping trip, Trejo regularly shares her girls’ night essentials, hot spot recommendations and fashion favorites so you can get in on the latest on-trend staples.
Hannah Brown
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Content creator, Bachelor alum, and two-time New York Times bestselling author Hannah Brown documents her day-to-day life in Nashville and her vibrant adventures while on tour for her latest award-winning romance novel, "Mistakes We Never Made." Her page is chock-full of Pinterest-worthy fashion looks, Taylor Swift concert vlogs and GRWM-style tutorials.
Hunter Premo
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Nashvillian Hunter Premo vlogs her family life as a mom of two, shares serious outfit inspiration (including her own brand, Premonition Goods) and divulges her favorite local hot spots—from Bobbie’s Dairy Dip to Williamson County Fair. Premo also shares tips for moms, from snack box tutorials to family travel hacks.
Jasmine Sweet
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Lifestyle influencer Jasmine Sweet uses her social media reach to highlight the hottest local events and document her daily life as a tech marketer, entrepreneur, mom and content creator. With a broadcast journalism background and over a decade of blogging experience, Sweet is one to follow for her business, fashion, home, parenting and travel tips.
Jessie James Decker
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Singer, songwriter, entrepreneur and two-time New York Times bestselling author Jessie James Decker shares everything from recipes to her must-have closet staples and relatable family content as a mom of four. The author of three cookbooks strives to make dinnertime fun and accessible for families with recipes, cooking tips and more. Don’t forget to check out her clothing company, Kittenish, for evergreen wardrobe staples.
Kaitlyn Bristowe
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Whether she’s traveling around the world or hosting her podcast "Off The Vine," Kaitlyn Bristowe posts her latest endeavors as a Nashville local, a mom and the founder of wine brand Spade & Sparrows. Stay up-to-date with the Bachelor, Bachelorette and Dancing With The Stars alumni to get your daily dose of fashion inspiration, beauty tips and infectious daily laughs.
Kay Elle
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As the host of her digital media channel, "Just Kay Elle TV," influencer Kay Elle spreads the word about what to wear, where to travel and the latest highly awaited events in the city. She often documents her real-time reactions to the latest items in fashion, beauty and fragrance. She has even interviewed the likes of Dolly Parton, members of the Marc Jacobs Nashville team and Nascar’s Kapil Fletcher.
Katelyn Brown
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Internet personality Katelyn Brown quickly rose to prominence from her appearances in the singing competition Take The Stage and the Netflix show Get Organized with The Home Edit. She uses social media to document her daily life as a mom of three, her latest travels and her swoon-worthy relationship with her husband, singer and songwriter Kane Brown.
Kristi Howard
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Social media star Kristi Howard has charmed the internet with her bubbly personality and insightful and relatable posts and TikToks, which range from GRWM-style vlogs to PR unboxing videos—and everything in between. Additionally, Howard uses her platform to garner support and advocate for those struggling with addiction. She recently partnered with the clothing brand For Others to benefit Nashville-based nonprofit The Next Door Recovery.
Kristin Cavallari
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Television personality, author and fashion designer Kristin Cavallari has been in the spotlight since her role in MTV’s reality series Laguna Beach: The Real Orange County, and now she uses her platform to chronicle her personal life as a Nashville local and a mom of three. Cavallari is the founder of her jewelry and beauty brands, Uncommon James, and Uncommon Beauty, hosts her podcast "Let’s Be Honest" and is a four-time New York Times bestselling author for her three cookbooks and detailed autobiography.
Liya Seika
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Content creator Liya Seika has amassed a cult following for her fashion tips, beauty tutorials and documentary-style vlogs of her daily adventures. The Nashville local gives her fanbase her picks for where to shop, dine, and explore Music City, and she often provides tutorials on how to create multiple looks with just one statement piece.
Mary Lawless Lee
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Entrepreneur and influencer Mary Lawless Lee is the founder of two lifestyle brands, including her vegan skincare collection Nēmah and Happily Grey. The former is a product line for moms created by Lee herself. She is also the author of the autobiographical “Happily Grey,” which documents her journey through love, adventure, life and, of course, fashion.
Rupali Patel
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Nashville-based blogger Rupali Patel strives to make style accessible and attainable by providing her followers with recommendations for seasonal statement pieces, along with shoes and accessories. She often posts about her favorite spots around the city, from The Hermitage Hotel to beauty and cosmetic destination Skin Pharm.
Sarah Wolak
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Since her meteoric rise to fame on platforms like TikTok, YouTube and Instagram, influencer Sarah Wolak has given her followers the inside scoop on her daily life, her beauty and fashion recommendations and a first look at her latest globetrotting destinations. The Nashville resident also often highlights her favorite things to do in Music City.
Shannon Ford Middleton
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Shannon Ford blesses the internet with her on-trend outfits, footage from her live shows and excerpts from her buzzy podcast “Probably Shannon Ford.” The newly married influencer also documents her ultra-luxe travels with her husband, fitness coach James Middleton.
Taylor Monaco
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Nashville local Taylor Monaco is a content creator, mom of three and lifestyle vlogger who documents her daily life, fashion ensembles and home improvement journey. Monaco’s page is a safe space for moms and style maestros, whether she is sharing uber-cute family content or charming the internet with her down-to-earth aurora.
Tomiko Harvey
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SEO strategist, travel blogger and lifestyle influencer Tomiko Harvey has dedicated her page to chronicling her globetrotting adventures and hot spot recommendations, whether she’s divulging her top five day and nighttime activities to do in the Galapagos or sharing travel trips to elevate your next journey. Harvey is also the vice president of the organization Black Travel Alliance, which strives to provide equal opportunities in the travel space.
See also: The 10 Best Nashville Chefs To Follow
Photography by: Photo of Kristin Cavallari by Katrina Wittkamp